Evolution Theory for your Career

When do you know enough about your business, or anything else for that matter, that you can relax and feel you have all the skills required to be successful? Certainly the Romans thought they knew everything about ruling the known world just before the fall of the Roman Empire. Dinosaurs thought they were the kings of the planet and you know what happened to them. The Roman Empire failed to adapt to change and the dinosaurs died off because they could not adapt to their new environment. Are you evolving? Are you changing? Are you growing?
A successful person is always learning. They are always open to finding ways to make what they do better, more efficient, and more effective. You have heard the saying, “If it ain’t broke, don’t fix it”. The Dinosaurs and the Romans were heard saying that just before the end. Successful organizations and successful people are always learning and “making it better” while never forgetting about being brilliant at the basics … the stuff that brought them to the party in the first place. This balance of never forgetting the skills that made you successful in the first place and balancing the need to always be learning and improving is necessary in order for anyone to stay on top of their game. This is the evolution theory in the long-term care insurance (LTCi) business. This could also be applied to any business in American or even the state or federal government.
Today we have long-term care insurance specialists who are successfully meeting, helping and selling clients using the computer. Just a few years ago many of us would have said that was impossible … you had to drive and meet with clients at the kitchen table. Now, with so many people in their 50’s and 60’s who are very comfortable with technology, using this tool to increase activity and “see” even more people is essential.  If you are not open to this you may be passed by as others gain that skill. Some evolve and adapt … others will wither on the vine.
Another example is rate software. Some agents don’t like to use computers or software at all. Instead they use “rate cards”. Others just come out with “spreadsheets”. If you are not using Stratecision and do not have your own copy of the software on your laptop then someone who uses it in their practice may pass you by. You must use it properly … not to spreadsheet, but to use as a closing tool and take away the “shopping” objection.  If you choose to push forward and evolve with the market your competitors will still bite at your heels but if you stop and grow stagnant they will swallow you whole.

If you are in another business, or in government, there may be tools that you have avoided to use. It could be you avoid these tools since you have “always done it” one way and it has always worked in the past. This is a sure sign that failure could be around the corner.

Every organization should have resources you should use. Our our agents this is something they have plenty of … resources. Simply put, if you don’t take advantage of the learning resources ACSIA Long Term Care provides you, in the end you lose out. Things like conference calls, phone jams, speaking with your RSD or field marketer, and reading your emails can help you stay on the cutting edge of the LTCi industry. Some people talk change, other cause it. You can’t just talk about it – you have to execute your plan.

If you are in the long-term care industry you should consider the resources we provide to make our people successful. We want our agents to evolve. If you are in another industry you should find a company that provides the resources to grow. Many companies stay still and they die off. Perhaps you should look elsewhere or consider changing industries.
If you want a revolution the only solution is to evolve. At the top producers conference in St. Maarten Mark Goldberg, ACSIA’s president,  played the following TV commercial at the meeting we had. It set the stage for the challenges we face in the months and years ahead. Watch this:

In 2010 ACSIA is changing the game. We give you the resources to adapt and grow. Internet leads, webinar selling, state-of-the-art training, affinity leads, well targeted direct mail leads, experienced staff to help you operate and grow your business and the know how to make it happen.
Knowledge is power. Winners are open to constantly learning and improving. Be proactive at seeking out help and obtaining information which will make even the best better at what they do. However, all the knowledge in the world is meaningless unless you execute the things you learn and make them your own. Don’t allow your practice or your career to fall like the Roman Empire or die off like the dinosaurs. You can’t keep doing what you have always done and expect different results … sometimes it is rewarding to try something new. Be part of a revolution, evolve and prosper.  Not to replace what works … but to make it better.  If you want a revolution the only solution is to evolve.

If you are looking for a new career maybe you should consider evolving and joining an organization who is a leader in positive change and growth.

If you have a big personality, work hard and have outstanding communication skills this could be the career break you have been looking for. ACSIA Long Term Care is looking for long term care specialists to market insurance products for those 45+. If you don’t have insurance experience … great, because this could be your huge break to an exciting and rewarding career. You help others while helping yourself. If you have a sales background this would be one of the best sales careers available today. If you don’t have a sales background but you have a big personality and good communications skills, you could be very successful.

If you are already a top pro, this is the place to practice your skills on the highest level.  At ACSIA we’re proud to say “We’re invested in YOU”. In addition to one of the most competitive comp schedules in the industry, we invest, on average, $64,327 annually in each of our active producer’s business in the form of leads, training and back-office support. For our top agents our investment is significantly higher, at over $100,000.

We invest in you by generating an abundance of “free” fresh leads from direct mail, affinity and association relationships, the internet, and appointments set by our telemarketing team. For over 35 years we’ve been generating high quality, qualified leads, so our experience and expertise is second to none. Other organizations either want you to “invest” in them or they can’t support you in a way ACSIA can.

Add administrative support, up-to-date industry information and state-of-the-art training so you can stay on the cutting edge in your marketplace. Plus, ACSIA has culture that allows you to build a business for yourself, but not by yourself.

Our training provides you with all the skills required to be successful … even if you have no insurance or sales experience. But this is NOT for everyone.

Find out how the ACSIA Advantage can help you build a thriving practice as a Long Term Care Specialist. Take the first step of the interviewing process by attending a free, confidential, no obligation, webinar to explore all the details at:


Registry code: Matt article



About Matt McCann

Matt McCann is recognized as a leading Long Term Health Care (LTC) specialist. Since 1998, Matt has been a national leader in finding solutions for the physical, emotional and financial burdens LTC places on American Families. He has been recognized by the American Association for Long Term Care Insurance as one of the top specialists in the country. In 2015 he was listed among the top ten specialists in LTC planning in the nation. He has also worked in sales management for two of the leading organizations marketing LTC products. He served as Director of Business Development for ACSIA LTC and Senior Vice President/Sales for LTC Financial Partners. Many of his agents have been among the top LTC specialists in the industry. Matt's divisions have also led in an innovative webinar approach which allows agents to use screen sharing software so prospects can see the agent's desktop. Matt's proven areas of success include sales coaching, training and motivation in additional to being an experienced LTC specialist. He has produced results in total production, placement rates and lead efficiency. Matt is known for years of experience leading creative efforts for agent meetings and sales promotions which drove results for both agents and consumers. He is now focused on helping consumers find affordable solutions so they can protect their assets and never be a burden on family and loved ones. He specializes in LTCi, Critical Care and Asset Protection products. Matt also coaches individual agents throughout the country helping them improve their processes to help more consumers. Matt is also known as an effective public speaker on LTCi and LTC issues as well as sales motivation. He appears on radio and TV programs and is available for bookings. Because of his schedule an advance notice is always requested. Prior to dedicating his life to LTC, Matt was a well known radio station manager and personality, He worked at radio stations throughout the country He may be best known for as legendary Chicago radio personality Larry Lujack's co-host when Lujack came back out of retirement years ago. Matt can be contacted by email at http://mccannltc.net/ or by phone at 866-751-7957. You can follow Matt on Twitter: @mccannltc - https://twitter.com/mccannltc
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